Melbot Studios worked on the Nintendo Switch version as the primary platform, to prioritize optimization on said platform, before porting the game to more superior hardware, in addition to Outright Games forecasting the Switch version to be the best selling version based on the company's previous sales. Gomen revealed additional behind-the-scenes information, such as Melbot Studios squeezing the game's development time to only eleven months, as delaying its release was not an option under Hasbro.

On the day of the official announcement, 3D animator Derek 'DJTHED' Gomen revealed he did animation and rigging for the main character models and 'some other misc stuff' for the game since April 2021, having been reached out to by Melbot Studios COO Josema Roig on March 11 one month prior. Hasbro, as well as PlayStation, Xbox, and Bandai Namco Europe, posted the English trailer on their respective YouTube channels on the same day. On March 8, 2022, publisher Outright Games officially announced the game on their website and social media and posted the official trailer for multiple regions on their YouTube channel. On March 3, 2022, Target accidentally posted a listing of the game on their online store too soon, including low-resolution gameplay screenshots and a render of the Nintendo Switch box cover. Prior to its official announcement, information about the game was leaked via its age classification with the rating General (G), as filed with the Australian Classification Board on January 31, 2022.

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